Pure Ride Cycles

24844 Muirlands Blvd, Lake Forest, CA 92630
949 581-8900

Open 7 days a week!

Pure Ride Cycles

Our Team


Kristen Lawrence-Owner

Over 25 years of cycling experience. Has a huge passion for the industry and loves getting new people into the sport. She leads many rides, both on road and off road, is often seen leading skills classes and clinics for women. A fit specialist with an emphasis on fitting the female cyclist. She is committed to her business and believes in making a difference within the industry and the community. Come by and say hello, she's usually the one who greets you at the door :)

Kristen Lawrence-Owner



  Hank Iglesias-Service Manager

Truly coming back to where it all started with Bicycle Etc. We couldn't be happier that Hank is part of the Pure Ride family! Over 20 years in the bicycle industry, Hank is a certified pro level mechanic bringing amazing talent to our Service Center.

You may remember Hank as the owner of Edge Cyclesports in Laguna Hills where he was the master of all things tri.

Rest assured....your bike is really good hands with Hank!

 Shawn Huber-Ride Guru/Sales

Shawn brings a ton of enthusiasium to our team! He is our ride leader and team Pure Ride captain. Be sure to jump into his Sat weekly MTB ride and check the team out at all the local OC races. Our Social Media Manager, Shawn has his pulse on the riding scene and loves the pics, the stories and GOOD CRAFT BEER!

Craig Jan-Manager

Craig has over 20 years of cycling experience. He loves the dirt! His passion in the sport started with BMX, still loving his roots, but realizing gears are good :) He loves riding challenging terrain off road, typically never riding the same bike twice, his collection is amazing! Busy guy with a 4mo old and a 4yr old, he comes to work to keep his sanity. He loves to share his knowledge, come in and pick his brain about anything!

Craig Jan-Manager

Treavor Nippel -Lead Mechanic 

Treavor is all things wrench! He brings a ton of experience to our team and enjoys making your bike work to it's full potential. He's certainly the quiet one, behind the scenes.

Peek around the corner and you'll find him hard at work.....most likely snacking on funky chips and Monster drinks. Makes him work that much harder!!

Kiefer Lupascu-Sales Master

Kiefer started with us when he was 16 and has been with us ever since. He has a ton of personality and is a great with customers. He knows his stuff and is more than willing to help! He is always on the bike, commuting to work or playing in the dirt!

Jacob Still -Junior "Grom" Bike Builder

Jacob is our "young gun" who has huge potential. He's our mechanic in training. Hey, every shop need one of these! Bike builder guru learning the skills to be a great mechanic.

He's super fast on the bike....You can find him racing in the SoCal league with El Toro High and at the local OC races.

Jimmy Cook -Sales Star 

Jimmy has come back for more. He left for a brief time and has returned to the nest! He's a great guy, always ready to help you find the right bike at the right price.

Ready to greet you with a big smile....and show you the in's and out's of cycling. He's starting to train for triathlons, be sure to give him some grief about his training :)










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